Search Engine Optimisation

There is a lot of rubbish written about Search Engine Optimisation - usually by people trying to sell you some kind of secret guide.

Fortunately Google has always been much more open about what they look for in a website than may "SEO Experts" want you to believe and all you really need to know is out there are available. This part of the blog rounds up a few tips and concentrates on genuine practical tips that will help you succeed in the long term.

But before that, if you are new to SEO techniques, the first place to go is Google.


Getting SEO URLs right in e107

October 19, 2009 e107

I’ve blogged about this before, but I think it is worth mentioning again. I genuinely believe that getting search engine friendly links done right in the e107 CMS will be a big factor in the success of the new version, e107 0.8! Rightly or wrongly, webmasters put a lot of weight on friendly URLs and [...]

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Making user entered links nofollow in e107

September 17, 2009 e107

I recently found that a number of posters on my netbook site have been posting links to their own blogs, I don’t mind this and have always liked the idea of online communities that link to and support each other. However from time to time it seems that the sites in question are set up [...]

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Google Gets Bigger!

September 10, 2009 Search Engine Optimisation

I did look twice this morning when I made my first of many daily Google searches, was it my imagination or did the Google search box get bigger, and isn’t the font slightly different too? Well it turns out that my observation skills are on track once again! Check out the google blog for the [...]

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Reporting Spam Sites

July 30, 2009 Search Engine Optimisation

If, like me, you do everything you can to write genuine targeted content that you hope will be relevant if not always entirely useful ( I do try!) you probably get very annoyed when you come across sites that are blatently gaming Google. It is of course true that we all do our best to [...]

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There is No Such Thing as a Duplicate Content Penalty

July 14, 2009 Search Engine Optimisation

This is one that I still keep seeing around day after day online. People seem to think that having duplicate content on your site will see it plummet out of the rankings. For example the CMS this site is built on, e107, has duplicate content all over the place. For example news pages can appear [...]

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Straight From Google: A Matt Cutts Presentation

June 19, 2009 Search Engine Optimisation

As I have said on a number of occasions, Google often shares good information on how their search engine works. They don’t tell us quite the detail we might want, but they aren’t as secretive as some might claim. Check out this presentation from Googler Matt Cutts: http://www.mattcutts.com/files/straight-from-google.ppt I was interested to see this point: [...]

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